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Cannabis Delivery Company Amuse Becomes First Cannabis Delivery Company to Launch Advertising Campaigns on Twitter

Harry Johal

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Cannabis Delivery Company Amuse Becomes First Cannabis Delivery Company to Launch Advertising Campaigns on Twitter


Amuse becomes the first cannabis delivery company in the country to launch advertising campaigns on Twitter, a major breakthrough for the broader cannabis industry

Press Release


Feb 24, 2023 11:00 PST

Amuse, a cannabis e-commerce and delivery company serving customers throughout California, became the first cannabis delivery company to launch advertising campaigns on Twitter.

Twitter recently announcedΒ they would begin to allow cannabis advertisements on the platform, the first social media company to do so.

“The ability to add such a mainstream advertising platform to the marketing-mix is a victory for cannabis marketers and the legal industry as a whole,” said Daniel Schwartz, Head of Marketing at Amuse. “Amuse couldn’t be more excited for the opportunity to reach our own customers and prospective customers within Twitter’s highly engaged community of cannabis consumers. Thank you to @elonmusk for driving the change. We created a code for you: ELON30. We are hopeful Google, Meta and others follow suit.”

Amuse joins multi-state-operator Trulieve as two of the first cannabis businesses to launch advertising in their respective categories, with many others soon to follow.

For more information, please visit amuse.com and follow Amuse onΒ Instagram andΒ Facebook. From your fingertips to your doorsteps, high expectations, delivered.

About Amuse

Founded in summer 2020 in Los Angeles, Amuse is a cannabis delivery company providing premium service and high-quality products safely and conveniently. Amuse offers over 500 products, including flower, pre-rolls, vaporizers, gummies, chocolates, joints, pens, and topicals from the most coveted brands in California. The company’s objective is to make purchasing and delivering cannabis feel as good as consuming it. The company currently services Los Angeles, San Francisco, Sacramento, San Jose, Orange County, Oakland and beyond with additional expansion plans slated for 2023. For more information, please visitΒ amuse.com and follow Amuse onΒ Instagram andΒ Facebook.

Source: Amuse Holdings, Inc.



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Ex-XM Executive’s Memoir Recalls Satellite Radio Launch Delayed by 9/11

H Johal

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Ex-XM Executive’s Memoir Recalls Satellite Radio Launch Delayed by 9/11

Balle Balle Radio™ Entertainment Desk

Twenty-five years after the September 11 attacks postponed its debut, a founding XM executive has released a memoir about the satellite radio company’s launch. "They Pay for Water: Building XM Satellite Radio from a Paper Concept to Millions of Subscribers," by Dan Murphy, went on sale August 17 in ebook, paperback and hardcover, according to the announcement.

The company was set to launch its inaugural U.S. satellite radio service on September 12, 2001, in the Dallas/Fort Worth and San Diego markets. Murphy and the executive team flew out of Washington, D.C. in the early morning hours of September 11, per the announcement. The launch was pushed back, going live September 25 and expanding nationally by that November.

After joining Sony as a 24-year-old with minimal prior experience, Murphy spent 15 years helping to capitalize, build, and launch XM’s satellite infrastructure, create its receivers, and establish distribution channels in retail and automotive sectors., the announcement states. "After Walkman, Discman, I was looking to join the next big audio innovation when a recruiter called," Murphy said. "It sounded perfect. It was going to be radio the way it should be."

The volume addresses the company’s funding rounds, satellite deployment, distribution challenges across retail and automotive channels, programming strategy, customer economics, multiple Chapter 11 threats, and its ultimate acquisition by Sirius., according to the announcement. "We had spent years getting ready for the biggest launch of our careers, and then the country stopped," Murphy said. "For weeks afterward, I did not know whether anyone would still care about satellite radio."

Positioned as both corporate history and personal narrative, the book targets audiences seeking insight into the construction of major consumer-facing ventures requiring substantial capital investment. β€” a framing the announcement ties to ongoing debates in the audio industry over subscription economics. It is Murphy’s first book and is available now on Amazon.

Read more People’s Choice stories on Studio CarryOnHarry. Reporting via Live News Vault.

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‘SALIGIA’ Inverts the Seven Deadly Sins: New Book Explores Virtues Through Mythological Fantasy

H Johal

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‘SALIGIA’ Inverts the Seven Deadly Sins: New Book Explores Virtues Through Mythological Fantasy

Balle Balle Radio Entertainment Desk

Author Tagore Almeida’s new book, “SALIGIA: The Evil Is Outside. The War Is Within.,” is now available on Amazon, according to the announcement promoting the release.

The title is not invented for the book. SALIGIA is a centuries-old Latin mnemonic device used in Christian theology to remember the seven deadly sins: Superbia (pride), Avaritia (greed), Luxuria (lust), Invidia (envy), Gula (gluttony), Ira (wrath) and Acedia (sloth). The sins themselves never appear as an explicit list in the Bible; the grouping developed within early Christian tradition, drawing on scattered biblical passages, and the acronym became a memory aid for clergy and laypeople alike. The announcement itself does not spell out this connection, though it’s central to how the book’s central conceit works.

Where the traditional mnemonic catalogs vices, Almeida’s book inverts it: according to the announcement, the story is structured as a journey through a symbolic ancestral dwelling with separate rooms, each embodying different virtues rather than sins β€” courage, compassion, humility, integrity, forgiveness, reverence and love. Other promotional material describes the book as a mythological fantasy following characters named Salem and Medea on a quest against the forces the title names, and credits the release to publisher The Alcove Publishers, which has described the book as blending mythology, self-reflection and mystery.

The announcement frames the project as “a fusion of mythological elements, spiritual themes, philosophical inquiry, and personal exploration,” built around the idea that readers already possess the virtues the book examines, rather than seeking them from external sources.

The book is currently listed for sale on Amazon under Almeida’s author page.

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