Books
Discover the Secrets of Amazingly Awesome HR With New ‘HR Like a Boss’ Book From Business Leader & Willory Founder John Bernatovicz
AKRON, Ohio, October 11, 2023 (CarryOnHarry.com)
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HR Like a Boss, published by SHRM Books, is the essential guide to transforming workplaces through the power of human resources. This book sets a new standard for delivering Human Resources, advocating for meaningful work experiences, driving exceptional business results, and positively impacting communities. At its core lies a reflective message of loving what you do and embracing the ownership of your role and responsibilities.
Organized into five essential parts — Think Differently, Be Different, Be Better, Take Action, and Make an Impact — this off-beat, fun, and entertaining book offers a refreshing perspective on HR that aims to change how we perceive this vital and growing field.
John Bernatovicz’s motivation to write this book stems from his concern about the disengagement and indifference prevalent in today’s workplaces. With most employees feeling disconnected at work and perceiving a lack of care from their employers, HR Like a Boss offers inspiration, concrete advice, and humor to position HR professionals as catalysts for transforming individuals to achieve amazing feats both professionally and personally.
Bernatovicz and his team at Willory have also created a robust online community for professionals striving to deliver amazingly awesome HR. The “HR Like a Boss” community includes a training course with up to six continuing education credits for HR professionals, live sessions with HR and business thought leaders, and a platform for professional collaboration among community members. Learn more at www.hrlikeaboss.com.
Are you ready to step into the spotlight and become an HR superhero? Bernatovicz leads the way to reinvent how you view HR—one valued employee at a time.
About the Author: John Bernatovicz is a successful entrepreneur and business leader with more than 25 years of sales and leadership experience. He is the founder and President of Willory, an HR and payroll consulting and staffing firm. Bernatovicz is a recognized keynote speaker, having done over 200 speaking engagements on HR-related topics. Bernatovicz also launched a popular podcast by the same title, HR Like a Boss, featuring 100+ episodes to improve HR practices. John Bernatovicz is a graduate of Kent State University and lives in Bath, Ohio, with his wife Emily and two children, Will and Mallory.
About SHRM: SHRM creates better workplaces where employers and employees thrive together. As the voice of all things work, workers, and the workplace, SHRM is the foremost expert, convener, and thought leader on issues impacting today’s evolving workplaces. With nearly 325,000 members in 165 countries, SHRM impacts the lives of more than 235 million workers and families globally. Learn more at SHRM.org.
About SHRM Books: Since its inception in 1984, SHRM Books has developed a robust publishing program with a catalog of more than 100 books in print, digital, and audio formats in its ongoing effort to inform and educate the business community on a variety of contemporary human resources topics. Learn more at SHRMBooks.org.
Source: John Bernatovicz, author
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Author Erin Strong is offering her novel "She Never Left Ground Zero: A Novel of Courage, Love, and the Hidden Cost of 9/11" as a free download through September 30, according to the announcement. No registration, email address, purchase, subscription, or review is required, and coincides with the 25th anniversary of the September 11 attacks.
The novel is fiction but draws on the real experience of an NYPD officer, per the announcement. It centers on Sofia Vega, an NYPD officer whose work amid the smoke and debris in the aftermath leads to lasting consequences she and her family must face. Strong has said she wanted to write about what happened to first responders and their families after press coverage of the attacks faded — a theme that echoes a broader body of anniversary-year 9/11 literature, including nonfiction essay collections and survivor accounts published or reissued around the same milestone.
According to Strong, "I wanted to tell a deeply personal story about what happened after the television cameras moved on." "Many first responders and their families continued living with the consequences of September 11 for years. This novel honors their courage, their sacrifices, and the people who loved them through it all."
The free download is available at sheneverleftgroundzero.com. The book will also remain for sale on Amazon and other retailers after the promotional window closes. Strong’s team can be reached through the same website or by phone.
Studio CarryOnHarry Perspective
At Studio CarryOnHarry, we see Strong’s September timing as a textbook example of anniversary marketing strategy. Major commemorative dates like the 25th anniversary of 9/11 generate enormous search volume and media attention—precisely when potential readers are already thinking about the subject matter. By anchoring a free promotion to this peak-interest window, authors capture visibility they’d need to spend significantly on advertising to achieve otherwise. The counterintuitive logic: giving away the book for free during high-traffic periods can actually drive more long-term sales than traditional paid campaigns, because it builds audience reach, generates word-of-mouth momentum, and establishes the title in readers’ minds before the promotional window closes. When the book returns to paid status in October, those who downloaded it free become natural candidates for follow-up engagement—reviews, recommendations, and future purchases. It’s a calculated play on consumer psychology and search behavior that extends the book’s commercial lifespan well beyond September.
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Author C. A. Ballard has released a debut fantasy novel, "The Lost Legacy," following a young orphan protagonist drawn into a battle against a malevolent force seeking to strip the world of its magical power, according to the publisher’s announcement.
The book comes from Newman Springs Publishing, a New Jersey-based author-services publisher that works with writers across genres to produce and distribute their books; the company is handling both publication and promotion for the title. The novel is available in stores and through major digital retailers, including Amazon, Apple, Google Play and Barnes & Noble.
According to the publisher, Zara must safeguard her sibling while partnering with an ensemble of fantastical beings including fae warriors, mythical creatures, and magical beings to combat darkness — against an antagonist seeking to strip the world of its magic.
Ballard, described in the release as a wife, mother and grandmother with a background in accounting and medical billing, said medical challenges led her to pursue creative endeavors. "I wanted to craft deeply engaging stories about everyday individuals finding remarkable capabilities within themselves," Ballard said in a statement. "Zara’s story is about finding your tribe, embracing your power, and refusing to surrender to darkness." The publisher’s announcement notes additional projects from Ballard are already in development.
There is no independent review coverage of "The Lost Legacy" available yet; retail listings confirm the book’s publication details but do not offer critical assessment. Readers interested in the book can find purchase links through the publisher’s website or major retailers.
Studio CarryOnHarry Perspective
At Studio CarryOnHarry, we recognize that Ballard’s ensemble approach—layering fae warriors, mythical creatures, and magical beings alongside a resourceful orphan protagonist—speaks directly to a defining shift in contemporary fantasy publishing. Today’s YA and new-adult readers expect worldbuilding that extends beyond a single chosen one; they crave diverse supernatural allies and complex team dynamics that reflect both traditional mythology and modern storytelling sensibilities. Zara’s "finding your tribe" arc taps into this broader cultural moment where belonging and chosen family rival the hero’s individual journey. As the fantasy market continues to reward narratives emphasizing collective strength over solitary heroism, Ballard’s decision to populate her world with multiple fantastical perspectives positions "The Lost Legacy" within reader expectations that have reshaped the genre over the past five years. This matters because debut authors who understand—and authentically execute—these ensemble-driven narratives are better positioned to build engaged readerships from launch.
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