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AIR Media-Tech Partners With Gyre to Launch Continuous Streaming Services for YouTube Content Creators

Harry Johal

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AIR Media-Tech Partners With Gyre to Launch Continuous Streaming Services for YouTube Content Creators


Press Release


Dec 22, 2022

AIR Media-Tech, a global company for digital-first creators, announces its strategic partnership with Gyre, a continuous streaming service. The partnership strengthens and expands AIR’s capabilities to equip its partner creators with the industry’s most comprehensive suite of solutions. Now, creators can re-cycle their pre-recorded videos and stream them 24/7 on digital platforms: YouTube, Twitch, Facebook, and Instagram. 

As YouTube’s algorithms prioritize streams over regular videos, going live allows creators to grow faster and increase their income. The live stream format allows viewers to discover new content, thus driving new subscriptions for creators, bolstering both channel performance and monetization.

“We’re happy to enhance the opportunities of our partner creators with Gyre’s continuous streaming capabilities,” said Sergii Bielousov, AIR Media-Tech co-founder. “This advanced service allows creators to recycle their content, save time and effort, and promote their accounts on digital platforms. Gyre streaming is a fantastic way to improve a YouTube channel’s performance and make the most of all that content creators have produced.”

With Gyre, AIR partner creators can continuously loop existing, pre-recorded content automatically, 24 hours a day. Creators only need to upload the video to the Gyre server to start streaming it live from their channels immediately.

AIR started testing Gyre’s service in early 2022 on a range of its partner YouTube channels. After they showed a significant increase in performance, some of them by up to 40%, companies decided to join forces and create a long-term partnership.

“We’re delighted to partner with such a powerful player in the content creator industry and to share access to our service with thousands of creators through the AIR ecosystem,” said Ruslan Pohitun, CEO of Gyre. “Lots of YouTubers are integrating continuous streams into their development strategies and seeing impressive performance from them. We’re constantly improving the service to help creators better engage with their audiences.” 

For more information about the partnership, visit AIR Blog.

About Gyre

Gyre is a multi-streaming service for creating looped 24/7 streams from pre-recorded videos and running them on YouTube, Twitch, and Facebook. Founded in 2021, Gyre works with international media companies and creators of various types of content from 23 countries. To date, Gyre helped creators to generate 9B views, 500M hours, and $4.6M of additional income with looped streaming on YouTube only. The service aims to help recycle existing content, improve channel metrics and increase revenue.

About AIR 

Founded in 2010 by Ukrainian co-founders Sergii Bielousov and Stepan Mikhaylov, AIR Media-Tech is an international company helping digital-first creators grow faster and earn more on YouTube and beyond. AIR works with 3800+ creators from 44 countries AIR has been YouTube Certified partner since 2011. With the world-largest creator economy ecosystem, AIR is responsible for the growth of TOP  YouTubers like Kids Diana Show, Vlad and Niki, and others. 

Source: AIR Media-Tech



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Editor's Choice

Bollywood’s Dynamic Landscape: A Tapestry of Conflicts and Revelations

H Johal

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Bollywood’s Dynamic Landscape: A Tapestry of Conflicts and Revelations

Studio CarryOnHarry brings you this editorial feature.

In the ever-evolving world of Bollywood, tensions simmer beneath the surface, often bursting into public view. Recent events have painted a vivid picture of familial discord and the complexities that lie within the glamorous facade of the film industry.

Family Feuds Unveiled

Just days after the prayer meeting held for the late Dharmendra at Mumbai’s Taj Lands End, a rift became evident between his first wife, Prakash Kaur, and his second wife, Hema Malini. The absence of Hema and her daughters, Esha and Ahana Deol, felt like a shadow over the gathering, stirring whispers and speculation among attendees. Prakash Kaur, alongside her sons Bobby and Sunny Deol, commemorated Dharmendra’s legacy, yet the glaring absence of Hema’s family only fueled narratives of estrangement.

A Disquieting Public Split

Reports suggest that Hema Malini opted to conduct her own prayer meeting separately, intensifying public scrutiny of her relationship with the Deol family. This decision, filled with silent storms, was overshadowed by the memories stirred by Sonu Nigam’s heartfelt renditions of Dharmendra’s famed songs, leaving an emotional imprint on all present.

From Terror to Trial: The Kapil Sharma Cafe Incident

Meanwhile, in a startling turn of events, the Delhi police have uncovered a significant terror network linked to a shooting incident at comedian Kapil Sharma’s café in Canada. The apprehension of the main suspect, Bandhu Mann Singh Sekhon, has unveiled a larger web of crime and international intrigue, raising security alarms and questions about the reach of organized crime extending from Canada to India.

The Controversy Around ‘Dhurandar’

As if the air wasn’t thick with drama already, Ranveer Singh’s upcoming film ‘Dhurandar’ is now embroiled in controversy. The parents of martyr Major Mohit Sharma have filed a petition to halt the film’s release, claiming that its narrative closely resembles their son’s life without their consent. The film, directed by Adit Iyer, showcases the gritty backdrop of India-Pakistan espionage, and the allegations have sparked debates on creative liberty versus ethical respect for real-life heroes.

The Elusive Appeal of South Cinema

Sunil Shetty, the adored Bollywood figure, recently opens up about his hesitation towards accepting roles in Southern cinema. Despite being a Mangalorean, he feels that opportunities often confine him to villainous roles, which do not resonate with his artistic aspirations. His candid reflections on the industry’s nuances strike a chord as he seeks meaningful representation over stereotype-driven portrayals.

The Harrowing Journey of Honey Singh

In an awakening moment of truth, Honey Singh confronts his past struggles with addiction. The artist, who once ruled music charts, shares a deeply personal account of overcoming drug dependency and the eight-year journey it took to reclaim his life. His narrative is a poignant reminder of the shadows lurking behind fame, encouraging a dialogue on mental health and resilience.

Celebrities and Love: The Unfolding of Relationships

Amidst professional hurdles, the personal lives of stars continue to unfold. The anticipated wedding of music composer Palash Mucchal and cricketer Smriti Mandhana was recently delayed due to unforeseen circumstances. Alongside the postponement, intriguing rumors swirl around Palash that involve an alleged connection with dancer Nandika Duvdevani, capturing the audience’s attention in the whirlwind of celebrity gossip.

Conclusion: The Perils and Promises of Stardom

As Bollywood’s narrative weaves through conflicts, controversies, and the quest for authentic representation, it becomes evident that behind every luminary lies a story of struggle and resilience. This vibrant industry continues to captivate hearts, reminding us of the intricate dance between the allure of fame and the realities of personal strife. As fans and critics alike, we are left to ponder the lessons bestowed upon us through these unfolding tales.

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Editor's Choice

Search: The Naina Murder Case — India’s Finest Crime Drama This Year?

H Johal

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Search: The Naina Murder Case — India’s Finest Crime Drama This Year?

When Konkona Sen Sharma steps into the khaki uniform as ACP Sanyukta Das, you know this isn’t just another cop show. Created by Rohan Sippy, this six-part thriller, streaming now on JioCinema, dives headfirst into the murky depths of a high-profile teen murder, pulling in political conspiracies, personal vendettas, and a weary but relentless investigator haunted by her own past.

Loosely adapted from the acclaimed Danish series The Killing, this Indian iteration doesn’t merely replicate—it recontextualizes. The victim, Naina, isn’t just a plot device; she becomes a symbol of societal rot. With each suspect introduced, the narrative tightens its grip, drawing you deeper into a maze where truth and deception are indistinguishable.

Konkona anchors the series with a performance so nuanced it often compensates for the show’s weaker moments—particularly the mid-season lag and a finale that leaves more questions than answers. Still, the murmurings of a possible Season 2 are well-earned.

The brilliant Konkona Sen Sharma stars in ‘Search: The Naina Murder Case’ as ACP Sanyukta Das, a detective whose plan to save her marriage is derailed by one last, harrowing case. The murder of a teenage girl, Naina, forces her to confront dark secrets at every turn. The investigation becomes intensely personal as the case intertwines with her own struggles, testing her resilience to its breaking point. Will solving the mystery cost her everything? The gripping search begins October 10, exclusively on JioHotstar

Verdict: If you crave tightly-wound whodunits with a soul, Search: The Naina Murder Case is a compelling slow-burner with a powerful female lead at its heart.

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